EXPERIENCE

WEEKLY MARKETS — CLOSE TO YOUR HEART

Love your local market

International festival of the “Love your local market” Association

  • Largest market event in Europe 
  • Theme for 2020: „Dankeswochen“ “Weeks of thankfulness” 
  • 250 markets in Germany with many colourful promotions and events 
  • Coming up in September

 

We’re off again! More than 250 markets in 45 regions will be taking part in the campaign “Experience your weekly market” starting in September. This is Germany’s participation in the international movement “LYLM Love your local market” and it has been a fixture in the German weekly market scene for the last 5 years. In 2020, over 3,300 markets in 19 countries across Europe and the world will join in the celebrations — a new record.

About “Love your local market” and “Experience your market”

“Love your local market” was set up in 2012 by NABMA (National Association of British Market Authorities) in England. In 2020, over 3,300 markets in 19 countries across Europe and the world will join in the celebrations. This association makes “Love your local market” the largest market event in the world.

This international movement was initiated by the World Union of Wholesale Markets (WUWM) in The Hague. Activities in Germany are coordinated by Verband GFI Deutsche Frischemärkte e.V. (Business Development Association of Germany’s fresh food markets) in Berlin.

The main aim is to communicate the special importance of shopping at your weekly market from a financial, social and cultural perspective.

The success of the campaign lies in its major impact on the public. “Experience your market” delivers a positive message in a powerful international and domestic network. The platform supports market suppliers and market operators on all levels and gives them new self-confidence and new pride. In spite of all the challenges which weekly market traders have to face, the focus of this festival is on enjoyment, fun, experiences and meaningful personal encounters.