WEEKLY MARKETS — CLOSE TO YOUR HEART
Love your local market 2023
International festival of the “Love your local market” Association
- Largest market event in Europe
- Theme for 2023: HEART of the city
- 400 markets in Germany with many colourful promotions and events
We’re off again! More than 400 markets in 45 regions will be taking part in the campaign “Experience your weekly market” starting in May. This is Germany’s participation in the international movement “LYLM Love your local market” and it has been a fixture in the German weekly market scene for the last 8 years.
French and German markets unions J’aime mon Marché and GFI Deutsche Frischemärkte e.V., with LYLM and World Union of Wholesale Markets (WYWM) support, are organizing a special celebration this year where representatives from the most important markets will come together for a convivial event in a regional capital. This year’s bi-national event between France and Germany will take place on May 12 in Kehl and May 13 in Strasbourg.
On this occasion, WUWM will also hold a Board of Directors meeting at the Marché-Gare in Strasbourg and celebrate the first spring of its new Market Hall.
About “Love your local market” and “Experience your market”
“Love your local market” was set up in 2012 by NABMA (National Association of British Market Authorities) in England.
This international movement was initiated by the World Union of Wholesale Markets (WUWM) in The Hague. Activities in Germany are coordinated by Verband GFI Deutsche Frischemärkte e.V. (Business Development Association of Germany’s fresh food markets) in Berlin.
The main aim is to communicate the special importance of shopping at your weekly market from a financial, social and cultural perspective.
The success of the campaign lies in its major impact on the public. “Experience your market” delivers a positive message in a powerful international and domestic network. The platform supports market suppliers and market operators on all levels and gives them new self-confidence and new pride. In spite of all the challenges which weekly market traders have to face, the focus of this festival is on enjoyment, fun, experiences and meaningful personal encounters.
